Create Racket

Artist services, powered by brands, built by fans. Tap into the Create Racket Community to source higher-performing talent or collab with our team to optimise your social strategy, talent partnerships and creative content.

Problem

Getting paid fairly is a problem for musicians, even if they break the mainstream. Brands are struggling to build long term trust and sustain sales via traditional influencers. While fans are increasingly bored by low-effort brand and talent partnerships, seeking community-led spaces with authentic content is relevant and rewarding.

Solution

Create Racket has proven the 500x impact of artist content. We've made easier for brands to connect with fans, unlocking long-lasting influence and higher-performing partnerships by co-creating fairly with artists. Connecting artists with like-minded brand partners is at the heart of how we empower musicians to optimise their fan influence, and meaningfully monetise their original content.